Newly created position lays the foundation for ongoing, sustained agency success
MILWAUKEE, WI (August 4, 2022) – Trefoil Group, an integrated marketing agency, announced today the promotion of Jill Schroeder to the newly created position of President effectively immediately. In this role, Jill will have overall responsibility for management of the agency, while continuing to play a key role in the design and implementation of both long-term strategic and short-term operational plans. All employees will report either directly or indirectly to Jill.
According to Mary Scheibel, Trefoil Group CEO, “This is a well-deserved promotion. An extremely talented and proven agency leader, Jill has been instrumental in accelerating Trefoil Group’s success. Her passion for creating sound marketing strategies that drive client growth and values is coupled with a commitment to building teams, and creating business processes that enable us to manage increasingly complex multi-channel marketing programs more effectively and efficiently.”
Jill joined the agency seven years ago and has held numerous marketing leadership positions over her more than 25-year career. She was the senior vice president and managing director at CKPR Milwaukee, senior manager of global communications at Oracle Corporation; director at Blanc & Otus, a Silicon Valley technology firm focused on launching technology start-ups and public relations manager at Kohler Co., where she directed PR for the company’s home brands.
She is a graduate of the University of Wisconsin – Eau Claire.
“Since the first day Jill joined the agency, she has pushed us to be better,” Scheibel said. “It’s my privilege to have Jill as a confidante, a business advisor and a trusted friend. I look forward to continuing to partner with her to drive Trefoil Group’s success. And I’m excited about the future Jill will shape for our agency, our employees, and our clients.”
About Trefoil Group
An integrated marketing communications firm, Trefoil Group creates brands and marketing programs that increase market share and build business value. Leveraging data-driven insights, our innovative, integrated marketing programs are designed to differentiate, drive engagement, and elevate market perceptions of our clients. Built on a belief that marketing has the power to accelerate strategic growth, Trefoil Group is committed to unleash its potential to drive client businesses forward.