Project Description

Digital Magazine

USA Volleyball (USAV), the national governing body for the sport of volleyball in the United States, sought to evolve its traditional print magazine to a digital magazine design to enhance the value of this member benefit and increase the publication’s relevance to its target audience.

Leveraging insights into media consumption preferences of Gen Z; conducting analysis of the current content mix and significance; selection of a digital technology platform for the highest quality user experience, USAV YOUR COURT was born. The result is an immersive user experience that re-established the brand with primary and secondary audiences for increased relevance and perception of membership value.

USA Volleyball - Your Court - Fall 2019

Your Court: Fall 2019

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USA Volleyball - Your Court - Winter 2019

Your Court: Winter 2019

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