Milwaukee, WI (July 2, 2025) – Trefoil, a leading B2B marketing agency, launched today B2B Accelerate – an innovative marketing program that integrates national broadcast exposure with multi-channel marketing to increase brand visibility, build credibility and drive business growth.
Built on Trefoil’s decades of experience with mid-market PE-backed and privately held companies, B2B Accelerate makes it possible to compete like the industry’s biggest names – without the long lead times or large-scale budgets typically required for national exposure. By leveraging messaging and broadcast assets across national television, digital, social media, and PR channels, the program creates powerful marketing efficiencies that accelerate business impact and maximize return on investment.
At the core of the program is a feature on Inside the Blueprint, a nationally syndicated television series that airs on Bloomberg Television and Fox Business and also airs approximately 300 times in national broadcast syndication to network affiliates. The segment, which is professionally produced by BrandStar Entertainment, showcases a company’s innovations and market relevance – and serves as the foundation for a broader, integrated marketing campaign.
Trefoil packages Inside the Blueprint broadcast assets into a suite of targeted content including short-form video for web and social platforms, press materials and custom media pitches, customer communications, thought leadership perspectives and sales-enablement tools – to produce greater value.
“With B2B Accelerate, companies can think bigger, move faster and gain a competitive advantage with the visibility that national broadcast delivers,” said Jill Schroeder, president, Trefoil. “In today’s business environment, if companies aren’t leveraging marketing as a strategic investment, they’ll lose. B2B Accelerate enables them to affordably get into the game while optimizing their investment and impact.”
“This is a unique opportunity for the B2B space,” said Mark Alfieri, CEO, BrandStar. “No other program combines national broadcast exposure with a fully integrated content and campaign strategy in this way. Trefoil’s strategic leadership and proven B2B marketing expertise ensure that companies don’t just gain visibility – they gain traction across every stage of the buyer journey.”
B2B Accelerate is especially well-suited for PE-backed companies looking to increase market presence quickly and efficiently, without investing in robust internal teams. For more information about Trefoil visit our website at trefoilgroup.com.
About Trefoil Group
Trefoil is an integrated marketing communications firm that helps B2B companies increase market share and build long-term business value. Using data-driven insights, we develop performance-driven brand strategies and multi-channel marketing programs that differentiate, drive engagement, and elevate market perceptions. Guided by the belief that marketing should accelerate strategic growth, Trefoil delivers transformative solutions that move businesses forward. Learn more at trefoilgroup.com, or follow us on LinkedIn or Facebook.
About BrandStar
BrandStar is an ecosystem of specialized marketing, media and production companies that collaborate to deliver fully integrated, strategically aligned solutions. By combining deep expertise across industries, markets and channels, BrandStar enables clients to access the right capabilities at the right time – whether building a national brand, launching a new product, or accelerating growth. From award-winning television production and digital innovation to strategic marketing and public relations, the BrandStar ecosystem creates scalable impact for both B2B and B2C brands. Learn more at www.brandstar.com.
